Choosing your business name and domain
A name people remember and a domain that matches — how to get both right.
A good name is short, easy to say, and easy to spell after hearing it once. Test it out loud and over the phone — if people ask “how do you spell that?”, simplify.
Once you have a name, secure the matching domain early. Prefer a .com if you can; a local .eg or a clean short domain also works. Keep it identical to your brand so customers can guess it.
Avoid hyphens and numbers where possible, and grab the social handles to match. Consistency across your domain, email and Instagram makes you look established from day one.