Colours and fonts that fit your brand
A simple system beats a rainbow — pick a palette and stick to it.
Good branding is mostly restraint. One main colour, one accent, and a neutral for text and backgrounds will carry your whole site — consistency reads as quality.
Pick colours that match your product’s feeling (warm for food, calm for clinics, bold for fashion) and make sure text stays easy to read. For fonts, one for headings and one for body is plenty.
In Ebni your theme sets these once and every block follows — change your primary colour and the whole site updates. Choose a look, then let the system keep it consistent.